Posters connect as an advertising tool where many other advertising mediums cannot. No matter how or where your posters are working for you, there is an ideal paper choice which can serve to protect and enhance your posters.
Card stock
The strongest paper type, poster printing on card stock is ideal when your poster may need to stand on its own without any support. Images typically are vibrant and rich. Card stock is excellent for poster printing when you expect to display your posters outside or plan to keep your posters on display for long periods.
Satin paper
Satin paper is still considered a heavyweight paper, but is the lightest duty that you would want to use for posters. Pictures and graphics are typically stunning. Satin paper is fine for indoor use and is a great value for your dollar.
Matte paper
Not quite as strong as card stock, matte paper is known for being ultra UV-resistant. In some cases, matte paper is said to be able to resist fading for over 100 years! Poster printing on matte paper will produce images of fair quality and your costs will be middle of the road for poster paper.
Glossy paper
Of the same thickness as matte paper, glossy paper has a shinier surface. Glossy paper also has incredible UV-resistant attributes. While slightly more expensive than matte paper, images look much more brilliant and vivid. Glossy paper is one of the most expensive poster printing paper choices you can make but also the most appealing.
Watercolor paper
For a more artistic approach, watercolor paper blends the best of card stock and matte paper. While still not quite as thick as card stock, watercolor paper has the same UV-resistant appeal of Matte paper with the strength of card stock. Images are fair quality, not as good as satin or glossy papers. Watercolor paper is typically one of the more expensive poster printing options, but allows for indoor and outdoor use.
